Trader Information
Back to topOverview
Back to topAdestra is Upland Software's enterprise email marketing and marketing automation platform. Adestra empowers marketers to create highly personalised, data-driven email campaigns with advanced automation, segmentation, and analytics — helping brands build stronger customer relationships and drive revenue.
The Adestra Email Marketing extension for Magento seamlessly connects your Magento store with the Adestra platform. It synchronises customer profiles, product catalogues, and order data in real time, enabling you to deliver personalised email campaigns, automate abandoned cart recovery journeys, trigger post-purchase and upsell sequences, and power dynamic product recommendations — all without manual data handling. Whether you want to re-engage customers who left items in their cart or send targeted campaigns based on purchase history, this extension for Magento gives you the tools to increase conversions and customer lifetime value.
Account & Pricing
A separate Adestra account is required to use this extension. The account must be created separately before installation. Please contact Upland Software at https://uplandsoftware.com/adestra/contact/ for account setup and pricing information.
No additional fees will apply to use this extension.
Key Features
- Profile Sync: Keep customer data aligned between Magento and Adestra to power personalisation
- Abandoned Cart Sync: Automatically sync abandoned carts to trigger recovery email journeys
- Product Catalogue Sync: Enable dynamic content and product recommendations in emails
- Order Sync: Trigger post-purchase follow-ups and upsell campaigns based on order data
- Newsletter Webhook: Real-time subscription status sync via webhooks
Technical Specifications
Back to topSeller profile
Seller contact
Integrator
Current Version
1.1.0
Adobe Commerce platform compatibility
Magento Open Source: 2.4 (current)
Type
Stable Build
Updated
16 June, 2026
Categories
Extensions, Marketing, Email Marketing
Quality Report
Back to topAll tests were conducted on the latest versions of Adobe Commerce that existed for the compatible release lines at the moment of the extension submission. Latest versions of all other software were used, as applicable.
Release Notes
Back to top1.1.0:
- Compatible with Magento Open Source : 2.4
- Stability: Stable Build
-
Description:
**Guess Mappings** - Automatically suggest field mappings between Magento and Adestra saving time when setting up or updating field configurations in the admin panel
1.0.0:
- Compatible with Magento Open Source : 2.4
- Stability: Stable Build
-
Description:
What's New in 1.0.0
This is the initial release of the Upland Adestra Integration for Magento 2. The extension provides a complete marketing automation solution that bridges Magento's e-commerce capabilities with Adestra's email marketing platform.
Key highlights:
Zero Configuration Setup: Simply connect via OAuth and start syncing
Real-time Data Sync: Newsletter webhooks and event observers keep data synchronized instantly
Developer-Friendly: Clean code, comprehensive tests, and extensible architecture
Merchant-Friendly: Intuitive admin interface requires no technical knowledge
Support
Back to topThe best place to start if you need help with a specific extension is to contact the developer. All Adobe Commerce developers have both a contact email and a support email listed.
Contact Vendor