Trader Information
Back to topOverview
Back to topGoogle Analytics and Google Tag Manager are free services offered by Google, that help merchants and store owners gather valuable customer data and make data-driven decisions. Google Analytics Enhanced Ecommerce is implemented using Google Tag Manager and allows you to track product impressions, product clicks, product detail impressions, add/remove a product to the cart, promotion impressions, promotion clicks, measure each step in the checkout process, purchases, full and partial refunds.
With Google Analytics Enhanced E-commerce, marketers will be able to add, edit or remove marketing and measurement tags without the intervention of webmasters. Google Analytics Enhanced Ecommerce is a free tag management tool where you can deploy and manage various tags and code snippets on a Magento 2 store, such as those intended for traffic analysis and marketing optimization.
At a high level, Google Analytics Enhanced Ecommerce works like this: A small snippet of code is placed on your Magento 2 store, that is connected to the Tag Manager and Analytics servers. A web-based interface is used to install tracking codes on your store automatically. The benefit of this extension is that you usually will have to write no additional code to deploy or modify tracking codes for your marketing or analytics campaigns. Over 6500 merchants successfully use this extension for easy integration with GTM, try it now!
Account & Pricing
- You need to create a separate account.
- The Account is not created during the extension installation and must be done separately
- Need to create the Account in Google Analytics
- Please get the measurement ID from the Stream details page (Google Analytics > Admin > Data Streams).
- It free service from Google
Features
- Eliminate manually setting up your Magento 2 platform with GA4
- Easy integration with GA4 using GTM
- Multi-store and multi-currency ready
- 10 minutes setup process
- Track the conversion rates on the enterprise level
- Track customer journey on the store site
Technical Specifications
Back to topSeller profile
Seller contact
Integrator
Current Version
1.1.1
Adobe Commerce platform compatibility
Magento Open Source: 2.4 (current)
Type
Stable Build
Updated
06 July, 2026
Categories
Extensions, Reporting & Analytics
Quality Report
Back to topAll tests were conducted on the latest versions of Adobe Commerce that existed for the compatible release lines at the moment of the extension submission. Latest versions of all other software were used, as applicable.
Release Notes
Back to top1.1.1:
- Compatible with Magento Open Source : 2.4
- Stability: Stable Build
-
Description:
* Bug fixing
* Added View Product List on category page, related/up-sell/cross-sell products (view_item_list)
1.0.2:
- Compatible with Magento Open Source : 2.4
- Stability: Stable Build
-
Description:
* Product identification added
* Bug Fix
1.0.1:
- Compatible with Magento Open Source : 2.4
- Stability: Stable Build
-
Description:
Stable Release
Support
Back to topThe best place to start if you need help with a specific extension is to contact the developer. All Adobe Commerce developers have both a contact email and a support email listed.
Contact Vendor