Microsoft Advertising Universal Event Tracking

Microsoft Advertising Universal Event Tracking extension for Magento 2 enables integration between your ecommerce store and Microsoft Advertising.

The Microsoft Advertising extension provides complete flexibility in the UET configuration. You can set up event parameters that you regard as a conversion, conversion value to monitor the effect of each event and the destination URL format. With the Microsoft Advertising extension added to your website, you get a complete picture of your Microsoft Advertising performance.

In addition to the conversion tracking functionality, the extension gives you wide remarketing opportunities. The data gathered via the UET tag allows adjusting your Microsoft Advertising to reach users who have visited your website before.

The Microsoft Advertising extension provides complete flexibility of the UET configuration. You can set up event parameters that you regard as a conversion, conversion value to monitor the effect of each event, the destination URL format. With Microsoft Advertising extension added to your website, you get a complete picture of your Microsoft Advertising performance.

Account & Pricing

Before using the Microsoft Advertising extension, you need to create a Microsoft account. Your Microsoft account is where you are going to manage all Microsoft Advertising activities including the configuration of Universal Event Tracking.

The Microsoft account is created free of charge. You can immediately start creating ads and setting up your UET tag.

Microsoft Advertising uses the pay-per-click billing model. Your account will be billed only when your ad is actually clicked, and the fee depends on the keywords you used.

Features

• The extension configuration allows us to enable/disable the integration with Microsoft Advertising
• Multi-store and multi-website support
• Purchase and number of orders tracking
• Visitors tracking
• Choose a store currency when sending purchase data to the Microsoft Advertising account

Why choose the Microsoft Advertising Universal Event Tracking extension for Magento 2 or Adobe Commerce by Pronko Consulting?

Here are some of the reasons to choose Pronko Consulting extensions:

• The extension is carefully implemented and tested by certified Magento 2 professional developers and quality assurance engineers
• The extension follows Magento Coding Standards and best Magento Practices
• Pronko Consulting Team provides regular updates and fixes for the extension
• Hassle-free post-purchase experience with the experts from Pronko Consulting
• You can find the module updates, functionality improvements, new features, and bug fixes in the Release Notes. If you have any suggestions for additional features or improvements, we will be happy to discuss them.

Support

You can find the module updates, functionality improvements, new features, and bug fixes in the Release Notes. If you have any suggestions for additional features or improvements, we will be happy to discuss them.