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Product Labels

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Overview

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This extension for Magento 2 allows merchants to easily create and manage promotional labels and badges for products, highlighting special offers, discounts, new arrivals, stock statuses, or other custom messages. With the Product Labels extension, store owners can visually draw attention to specific products and influence customer purchasing decisions at a glance.

Using flexible rule-based conditions, merchants can define which products display which labels, where the labels appear (product list, detail, or category pages), and under what circumstances. Whether you want to highlight “Sale” products, “Low Stock” alerts, or “New Arrival” badges, this extension gives you complete control over the look, placement, and timing of your labels—no coding required.

Features

  • Customizable labels and badges
    Upload your own label images or design text-based badges with custom font size, color, and position.
  • Rule-based display conditions
    Show labels only when certain conditions are met, using Magento’s native rule engine (e.g., stock level, price, SKU, category, date).
  • Flexible label positioning
    Choose where labels appear on the product image (top left, center, bottom right, etc.) across list and detail pages.
  • Priority system for overlapping labels
    Set priority levels for labels to control which one appears if multiple labels are assigned to the same product.
  • Label scheduling and automation
    Define time-limited campaigns by scheduling start and end dates for label visibility.
  • Multi-language and multi-store support
    Create labels specific to store views and languages for fully localized promotions.
  • Support for both image and text labels
    Upload PNG/SVG files or generate dynamic text labels with custom styling and variables.

Flexible Must-Have Store Marketing Solution

The Product Labels extension simplifies the visual arrangement of Sales, Discounts, and Promotion processes in your online store. Using different images for labels, it's easy to highlight certain items.

Despite its simplicity, this Product Labels for Magento 2 extension is a powerful and flexible marketing tool for your shop.

Cover all sales events in your store with customized labels for Magento 2.

  • clearance sales
  • sell-off
  • bargain sale
  • seasonal sales
  • daily specials, etc.

Inform your customers of your special terms and conditions

  • free shipping;
  • gifts
  • bestsellers
  • top items, etc.

8 Advantages You Can Get With Product Labels Extension

  • Run all promotion campaigns easily
  • Notify your customers about sales and special offers
  • Create an unlimited number of labels
  • Create any type and amount of placeholders
  • Easily manage your Brand's appearance in your store
  • Create flexible rules for your campaigns
  • Take control of your online store's visual identity
  • Enhance sales in your store by using the extension

Highlight Products For Your Customers

The Product Labels for Magento 2 extension allows you to announce any special promotion in any format you wish.

You can place labels in the Magento 2 store both on a product list and on a product page.

Our Product Labels extension allows you to show the label in any image position (right, left, etc.).

For example, you could promote:

  • free shipping
  • gift item
  • new arrivals
  • specialties, etc.

Choose eye-catching labels' appearances and highlight featured products to increase orders for your store with our Product Labels extension!

Feature Sale Or Bestsellers Section in Product Labels 

The Product Labels extension allows you to highlight any available discount by using any customized images.

You may specify different images and slogans for each promotion campaign.

For example, our solution allows you to define a special label for each brand in your store.

Or, for instance, you could specify the different images for discounts and downloadable items. You can create product stickers in your store.

The Product Labels for Magento 2 helps you build your store's visual identity!

Create Flexible Rules For Managing Promotions

The Product Labels extension allows you to manage all your promotional activities easily using flexible rules.

Rules are implemented to identify the conditions in running each campaign. If these conditions are met, the appropriate label will be shown for the defined items.

Rule managing interface is quite clear and easy to understand within seconds. You can manage Rule status and enable or disable it at any time. Also, you can choose customer groups for each rule.

For example, you want to give a 20% discount on all Pants to those visitors who have not yet logged in. It could prompt them to log in or sign up and, in turn, get you more registered users!

Every rule should have a set of conditions to be met for it to be applied. You can set several conditions or just one. Above all, they should comply with your store's campaigns.

Finally, you can manage the pricing structure rules:

  • set the application type (percentage of the original price or fixed amount discount, etc.)
  • define the discount amount
  • enable or disable sub-product discounts.

The Product Labels extension allows you to create flexible catalog price rules and earn more orders by applying them!

Flexible Labels Managing Interface

The Product Labels extension's backend interface is flexible enough to let you easily manage all labels.

You can create labels with two different relation types:

  • attribute
  • rule.

For instance, you can create a rule-based label to promote a discount for Bags.

  • Step 1. Set sale activity dates and Store views that you need to apply a new label.
  • Step 2. Specify the products for applying a discount (Bags, in our example): you may set their category in the Conditions tab.
    You will be able to see the number of products and your conditions applied below, on the same tab.
  • Step 3. You will be prompted to select an image, position, and description for your Bags sale discount label.
    You can use different images for the labels on the product list and the product page.

As a result, you get the Bags sale set up in 3 easy steps!

The Product Labels for Magento 2 extension also allows you to manage your store's brand promotion quickly and easily!

For example, you can create an attribute relation label, meant to promote a certain discount on all Brand X items and relate it to the Brand X attribute.

Then specify the images for the product list and product page views in a Gallery (you may use different ones for this purpose, but it would be a great idea to use Brand X logotype in our example) As a result, you get product pages with Brand X logo or the discount label you specified in a Gallery for this Attribute.

This application can be extremely useful if you have a large number of various brands. In particular, you can save a lot of time using attribute relation type labels!

Create And Organize Placeholders Easily

The Product Labels extension allows you to create and manage placeholders quickly and easily.

Placeholders are supposed to specify the place to hold the label.

You may set their properties according to your store image:

  • allow or disallow positioning (for example, all labels in your store are at the upper left corner of all product images, which is set as a strict rule. In this case, you should disable the positioning option)
  • enable and disable label images for product pages and the product list view.

Use the appropriate placeholder for each newly created label to comply with the current campaign purposes.

The Product Labels extension helps you keep your store's identity relevant!

Demo

See it in action: Frontend demo | Backend demo

Technical Specifications

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Seller profile

Mirasvit Team

Seller contact

E-mail

Current Version

2.5.1

Adobe Commerce platform compatibility

Adobe Commerce (cloud): 2.4 (current)

Adobe Commerce (on-prem): 2.4 (current)

Magento Open Source: 2.4 (current)

Type

Stable Build

Updated

18 August, 2025

Categories

Extensions, Marketing, Advertising

Quality Report

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Installation & Varnish Tests

Passed

Coding Standard

Passed

Plagiarism Check

Passed

Malware Check

Passed

Marketing Review

Passed

Manual Testing

Passed

All tests were conducted on the latest versions of Adobe Commerce that existed for the compatible release lines at the moment of the extension submission. Latest versions of all other software were used, as applicable.

Release Notes

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2.5.1:

  • Compatible with Adobe Commerce (cloud) : 2.4
  • Compatible with Adobe Commerce (on-prem) : 2.4
  • Compatible with Magento Open Source : 2.4
  • Stability: Stable Build
  • Description:

    Fixed the issue with applying product variables when they are not used in labels

Support

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The best place to start if you need help with a specific extension is to contact the developer. All Adobe Commerce developers have both a contact email and a support email listed.

Contact Vendor

Q & A

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Reviews

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