Omnibus Price Tracker

Fake discounts cost impacts your credibility and leads to heavy legal fines, especially if you are selling in the EU. Failing to show the lowest price from the last 30 days is a direct violation of the EU Omnibus Directive.

This extension automates price transparency by recording every price movement in your store. It calculates and displays the lowest previous price during a discount, ensuring your promotions are 100% compliant with EU regulations without any manual tracking.

Helps you to:

• Stay fully compliant with the EU Omnibus Directive.
• Prove that your discounts are genuine by showing real price history.
• Save hours of manual data entry and tracking. 

Key Features

• Full EU Omnibus Compliance: Automatically identifies and displays the lowest price a product has hit in the last 30 days (or a custom period) before a price reduction.
• Smart Frontend Display: Show the price history as a clean text string or a tooltip icon.
• Customizable Label Templates: Modify the text displayed to customers using variables like {days}, {omnibus_price}, and {percentage}.
• Customer Group Filtering: Hide or show price history for specific customers.
• Multi-Page Visibility: Show historical price data across Product Pages, Category Pages, and Search Results.
• Selective Display Rules: Show the Omnibus price for all products or only for those currently on discount.
• Automated Database Cleanup: Set an auto-cleaning schedule that purges outdated price records after a specified number of days.
• Backend Price History Grid: Monitor every logged price change, featuring SKU details, date stamps, and old vs. new price comparisons.
• Track All Price Sources: Capture every price change made via the admin panel, mass actions, CSV imports, and even catalog price rules.

How It Works

After you install and configure your extension in the backend, enter your preferred tracking duration (defaulting to 30 days for EU compliance), and choose your display style.

Once active, the extension silently monitors every price update in your store. When a product price is reduced, the extension instantly scans the historical logs, identifies the lowest price from the defined period, and renders it on the frontend, all while maintaining your store's performance.

Use Cases

• EU Market Expansion: Use this extension to legally sell in European markets where "strikethrough" pricing is strictly regulated.
• Flash Sales & Holiday Promotions: Automatically validate your Black Friday or Cyber Monday deals by showing customers the 30-day price floor.
• Internal Price Auditing: Use the backend grid to analyze pricing trends and ensure your team is adhering to your store’s promotional strategy.
• Configurable Product Transparency: Track and display unique price histories for individual child products within a configurable set.

Top-Quality Extension & Support

• 1-year free updates
• 25-day Marketplace return policy
• Multi-store and multi-currency support
• 100% open-source
• Developed by Adobe Certified Professionals

Helpful Resources

• Frontend Demo | See the price history in action
• Backend Demo | Select “Omnibus Price Tracker” from the dropdown and explore the configuration settings