Facebook Pixel

Running Facebook ads is effective, but only with proper targeting.

This is where the Facebook Pixel for Magento 2 comes to your rescue. Using the extension, you can easily add Facebook pixels to your Magento 2 store to track specific events and clearly understand your audience and their action, which will help you optimize your ad campaign.

Key Benefits

Adding Facebook Pixel to your Magento 2 store comes with major benefits, with the primary goal of optimizing your Facebook Ads. Here are the other key benefits of this integration:

• Improve Your Ad Targeting: Based on the action the users take on your Magento 2 store, you can create a custom audience and find new potential customers by creating a lookalike audience. This way, you can only target your ads to interested audiences.
• Track Important Events: You can track important standard events that make it essential for you to make an informed decision for your next steps. Easily track events like page view, product view, add to cart, and more.
• Improved Your Ad Performance - When you perfectly use this information to run a data-driven ad, you are most likely to increase your conversion rate as you are targeting the right audience and improving your Ad performance.

Account & Pricing

You need a Facebook Business Account, which you can create for free.

Feature Highlights

Easily Set Tracking Preferences of Your Choice

The Facebook Pixel for Magento 2 extension allows you to track or skip zero-value orders in your store.

The extension comes with a setting to choose subtotal and grand total to set as the conversion value. This helps you refine the number of users that turned into customers, which can later be used for remarketing.

Add Multiple Facebook Pixel IDs for Your Store

Using this extension, you are not limited to one pixel ID. You can add and set up different pixel IDs for your store views.

This helps to avoid confusion and better understand the needs and requirements of a particular set of audiences.

Works Smoothly With Other Custom Checkouts

The extension works smoothly with most of the Magento themes; if you use any other custom theme with a different order success URL page, you can still configure the extension without any hassle.

Top-Quality Extension & Service

• 1-Year free updates
• 25 days Marketplace return policy
• Multi-store support
• 100% open-source

Live Demo & Other Helpful Resources

• Backend Demo | Select “Facebook/Snapchat Pixel” from the dropdown to log in.
• Frontend Demo | Use "Meta Pixel Validator" Chrome extension to test events
• Helpful Resource: How to Add Facebook Pixel to Magento 2 [Easy Guide]

If you have any questions about this extension, you can Contact Us, and we will reply to you back within a few hours.