Overview

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On the other hand, the HTML sitemap is typically located in the site footer and serves as a navigational aid for users. It offers a clear and organized structure for customers to browse and explore products, categories, and other CMS pages on the front end. This user-friendly feature enhances the overall browsing experience and facilitates more straightforward navigation within your site.

Features

Decrease duplicated content
Increase site traffic
Improve site ranking
SEO Metadata template rules

Problems and Solutions

Duplicate content has always negatively impacted merchants' website visibility and search engine rankings, causing obstacles in optimizing the sites. Fortunately, Magento 2 SEO Extension from Mageplaza can quickly address the issue. By implementing intelligent algorithms, the extension ensures your content is unique and optimized, improving your site's overall SEO performance.

Brands often struggle to stand out and gain attention in search results, making it challenging to increase their visibility and rankings. Fortunately, the Better SEO extension's Rich Snippets function can enhance their search results by adding structured data, such as ratings and reviews, making their listings more prominent and engaging, ultimately boosting visibility and rankings.

Another struggle of Magento stores is low search engine rankings, limiting their website's visibility and organic traffic. The comprehensive SEO audits provided by Magento 2 SEO extension enable businesses to identify and address issues affecting their site's ranking. Applying the recommended optimizations, merchants can elevate their store site's ranking and attract more organic traffic.

To many people, managing SEO Metadata can be time-consuming and challenging. However, that obstacle can’t bother brands anymore with the help of our module's intuitive template rules. You can create custom templates for titles, meta descriptions, and keywords, ensuring consistency across your product pages and categories. This action saves you valuable time and effort while maintaining a strong and cohesive SEO strategy.

Highlight Features

Product Rich Snippets

Advanced SEO Suite for Magento 2 simplifies the process of adding structured schema (known as Magento 2 Rich Snippets) to your online store. With this extension, you don't need to worry about manual configuration as it automatically integrates the structured schema. This integration enhances how search engines display your web pages, making them more visually appealing and informative. Other additional details shown on the search results are:

Price
Product rating
SKU
Product Image
Sales promotion offers

International expansion with Hreflang tag

By using canonical link tags, Magento 2 SEO extension automatically eliminates duplicate content mistakes. Therefore, businesses can effectively minimize traffic loss and mitigate any negative impact on their site's search ranking. The module utilizes canonical meta tags to distinguish and separate duplicated pages. As a result, this proactive measure significantly enhances merchants site's SEO performance, improving visibility and search engine rankings.

Advanced HTML/XML Sitemaps

Having XML and HTML sitemaps for your website ensures better comprehension for both search engines and users. While the XML sitemap caters specifically to search engine spiders, the HTML sitemap is designed mainly for users. By creating these two types of sitemaps, you enhance the overall accessibility and understanding of your site.

On the one hand, the XML sitemap allows stores to configure product sitemaps XML, categories sitemaps XML, and sitemap paths. This function enables more precise control over how search engines crawl and index different website sections.

On the other hand, the HTML sitemap is typically located in the site footer and serves as a navigational aid for users. It offers a clear and organized structure for customers to browse and explore products, categories, and other CMS pages on the frontend. This user-friendly feature enhances the overall browsing experience and facilitates more straightforward navigation within your site.

SEO Robots Meta Tag

The robot's metadata tag in the extension guides search engine crawlers/bots on how to process and index individual web pages effectively.

By utilizing the options provided, such as Follow/Nofollow/Noindex, administrators can enhance the readability of site content for search engines. This control allows them to determine whether products, categories, or CMS pages should be followed, not followed, or indexed.

As a result, website owners gain greater authority over search engine interactions with their web pages, enabling them to optimize visibility in search results and strategically manage their online presence.

Note: This feature is for the Profesional and Ultimate editions only.

Redirect to homepage

When a URL or web page has an issue like no longer accessible or has been relocated, redirecting to the homepage is employed as a solution. This approach ensures that user engagement is sustained, enhances the overall user experience, and prevents visitors from encountering broken links or reaching dead ends. By redirecting to the homepage, users are seamlessly guided to a relevant and functional destination, allowing them to continue their browsing journey without interruptions.

Note: This feature is for the Profesional and Ultimate editions only.

Save time and energy with Metadata template rules

To launch a successful brand, marketers need to comprehend and take advantage of metadata to promote traffic from search engines.

Having Magento 2 SEO All-in-one offers a significant advantage by allowing you to effortlessly configure mass and dynamic metadata details for items, categories, web pages, and layered navigation.

Note: This feature is for the Profesional and Ultimate editions only.

Enhance store site structure with Crosslinks

First of all, what is crosslink? It is a hyperlink connecting multiple websites within a network. The purpose is to build relationships and Enhance navigation between related content.

Including crosslinks helps store owners improve customer experience, enhance site structure, and assist search engines in comprehending the relationships between distinct websites.