Infinite Scroll

Mage2Expert InfiniteScroll is a seamless, AJAX-powered infinite  scroll extension for Magento 2 that eliminates traditional pagination  and replaces it with a fluid, continuous browsing experience on category  pages, search result pages, and advanced search pages. Instead of  forcing shoppers to click through numbered pages, products load  automatically as they scroll — or on demand via a configurable "Load  More" button — keeping visitors engaged and reducing bounce rates. Store  owners benefit from four flexible scroll modes, complete control over  all button labels and loader animations, SEO-friendly URL management  with real-time address bar updates, and an optional dot-page navigation  indicator. Whether running a high-volume fashion store or a focused B2B  catalogue, this extension for Magento 2 adapts to the browsing behaviour  that suits each business.

Features

• Four Scroll Modes — Choose from Automatic (pure  infinite scroll), Manual (Load More button only), Automatic up to X  pages then Manual, or Automatic every X pages with a Manual fallback.  Each mode is configurable per store view.
• SEO-Friendly URL Management — The browser address  bar updates with ?p=N as the visitor scrolls using history.replaceState,  keeping every paginated URL indexable and shareable without triggering a  full page reload.
• Deep-Link Page Backfill — When a shopper lands on a  deep-link URL such as /category.html?p=5 via a search engine or shared  link, the extension automatically loads pages 1 through 5 sequentially,  preserving the original URL throughout.
• Scroll Spy — Live URL Tracking — A scroll-spy  listener detects which page of content is currently in the viewport and  silently updates the address bar as the user scrolls back through  already-loaded products, ensuring the URL always reflects what is on  screen.
• Configurable Product Swatch Re-initialisation —  After each AJAX batch is appended, Magento's built-in mage/apply/main  utility is invoked so colour and size swatches, configurable product  widgets, and price boxes are fully functional on every newly loaded  item.
• Four Loader Animations — Select from Default  Spinner, Dots, Progress Bar, or Ring animations, each fully coloured via  a hex colour picker to match any brand palette.
• Dot Page Navigation — An optional visual page  indicator displays one dot per page. Size, border width, and  active/inactive colours are individually configurable from the admin.  Clicking a dot navigates directly to that page.
• Bottom Toolbar Limiter Removed — The per-page  selector in the bottom toolbar is automatically hidden when infinite  scroll is active, keeping the storefront clean and uncluttered.
• LESS Stylesheet — Auto-compiled by Magento — All  frontend styles are written in LESS with configurable variables and  nested selectors. The stylesheet is picked up automatically by Magento's  @magento_import pipeline — no manual CSS includes required.
• Store-View Scope Configuration — Every setting is configurable at default, website, and store-view scope, making multi-store setups straightforward.
• Zero Dependencies — Built entirely on Magento 2 core APIs and RequireJS. No third-party JavaScript libraries required.

Benefits

• Increased Product Discovery — Visitors see more  products without friction. Removing the cognitive barrier of page clicks  directly increases the number of products viewed per session.
• Reduced Bounce Rate — Continuous content flow keeps shoppers on the page longer, reducing drop-off at pagination boundaries.
• No SEO Impact — Unlike many infinite scroll  implementations, this extension for Magento 2 maintains fully crawlable,  canonical paginated URLs at all times. Search engines can still index  every product page.
• Mobile Optimised — Infinite scroll is a natural fit  for touch-screen browsing. The responsive CSS ensures a consistent  experience across desktop, tablet, and mobile.
• No Core Overrides — The extension uses Magento 2's  plugin, layout XML, and observer architecture. No core files are  modified, ensuring compatibility with Magento upgrades and third-party  extensions.