Google Analytics 4

Google Analytics 4 is the latest and the most advanced version of the free website analytics tool by Google. It allows you to easily track your website performance by collecting event-based data from both websites and apps. 

Our Google Analytics 4 for Magento 2 module simplifies integrating your Magento 2 stores with GA4 without technical knowledge. You can quickly integrate GA4 with your Magento 2 store directly via GA4 ID.

The module allows you to track, capture and view important business data. It supports 5 default and most popular events with eCommerce tracking in real-time.

KEY FEATURES

Improve website performance with 5 event-based data

Online stores can send 5 types of event-based data to Google Analytics 4 for store owners to monitor customer activity, including:

• Select an item from a list
• View item details
• Add or remove an item from a shopping cart
• Initiate the checkout process
• Make a purchase or a refund

Tracking through various attributes

Our module gives you the ability to identify products in 2 ways such as product ID and SKU.

Additionally, the Magento 2 GA4 extension makes tracking performance by brand/affiliation easier. The administrator can select the brand characteristic from the backend and enable the same. There is a backend option to enable the product variant attributes.

This function works exceptionally well for stores with large catalogs.

Easily manage & customize reports from the backend

Easily tracking conversions based on your requirements, including:

• Option to get price of bundle product
• Option to Exclude Shipping From Transaction:Transaction value will not be counted with shipping cost.
• Option to Exclude Orders with 0 value:Transactions with total = 0 will not be listed in GA4.

Option to enable debug mode

Debug mode, which includes error and warning messages, might let you know if your analytics tracking code is misconfigured. Additionally, it thoroughly analyzes every tracking beacon transmitted to Google Analytics.

To enable debug mode, you need to install an additional extension of Google. We’ll offer a complete guide for you in the User Guide.

INSTALLATION GUIDE

Click here to see our installation guide.

DEMO SITES

FRONTEND     |     GA4 DEMO

BENEFITS

Enhance Store Management

• Directly integrate GA4 without manually setting up GTM.
• Track, capture, and view critical data for your online store.

Track Customer Behaviours

• Gather information from apps and websites to better understand the customer experience.
• Use event-based data instead of session-based data.

Better Trend Predictions

• GA4 is a trend due to its innovative data, and the old version - Standard Universal Analytics properties will no longer process data on July 1, 2023.
• Without using complicated models, its predictive capabilities will guide your upcoming strategies.

Optimize Store Conversions

• Allow to monitor store conversions for improved sales funnel and greater conversion tactics.
• Improve marketing strategies by collecting data from the past.

POLICY

• Free Installation (Send us an email to sales@bsscommerce.com if you want us to install the extension for you)
• Free 1-year Support
• Free Lifetime Update
• 30-day Money Back

CONTACT INFORMATION

Get instant support with our Live Chat.

Contact us by sending an email to sales@bsscommerce.com or leaving us a message on Skype: support.bsscommerce.com.