Meta Pixel Conversions API GraphQL

Apptrian Meta Pixel and Conversions API GraphQL extension adds the GraphQL capability to the original Apptrian Meta Pixel and Conversions API extension. Being able to issue GraphQL queries is the first step in making your Magento Adobe Commerce frontend PWA compatible or connecting Magento to your native Android or iOS app.

WARNING! This extension is not a standalone extension. It is an add-on extension. Requires original (base) extension.

Requires Apptrian Meta Pixel and Conversions API v5.2.1 or newer.

Compatible with PWA Studio (Venia) frontend!

GraphQL is a data query and manipulation language that allows specifying what data is to be retrieved or modified. A GraphQL server can process a client query using data from separate sources and present the results in a unified graph. The language is not tied to any specific database or storage engine.

In the Magento Adobe Commerce context, GraphQL is used to connect the Magento backend with your frontend. The backend does not need to know anything about the frontend, and the frontend does not need to know anything about the backend. The only thing that matters is that they both "speak" GraphQL.

Magento Adobe Commerce already has GraphQL add-ons for all or almost all of the core modules. These GraphQL add-ons allow Magento to work with PWA, Headless, and native Android or iOS apps. It does not matter which language, library, or framework the frontend uses. You can use React, React Native, Svelte, Vue, Angular, etc. The best example of this is the PWA Studio (Venia) frontend. Although PWA Studio is a React app, it seamlessly works with Magento Adobe Commerce because it can send GraphQL queries to the Magento backend and receive or modify data in Magento.

Just like Magento Adobe Commerce, third-party extensions also provide GraphQL add-ons to be compatible with PWA/Headless/Android/iOS apps.

Be aware having a GraphQL add-on only gives you the ability to issue queries. It does not provide the implementation of the extension functionality.

If you need PWA Studio implementation of our Meta Pixel and Conversions API extension, please check our Meta Pixel and Conversions API PWA Studio extension.

Features

• An easy way to enable or disable the extension.
• Provides the ability to issue GraphQL queries to the original (base) Apptrian Meta Pixel and Conversions API extension.

FAQ

Q: Does the extension work with multi-store setups?

A: Yes, it does work with multi-store setups. It is working in the same way as the core Magento modules. You can query a non-default store by changing the header in your GraphQL request. Add or change the Store header to the store_view_code of your desired store. If you are using PWA Studio, this is automatic (no need to add/change the header yourself).